Is Productboard compliant with CCPA?

The California Consumer Privacy Act of 2018 (or “CCPA”) is a new state privacy law in California that took effect on January 1, 2020. The CCPA applies to the collection, disclosure, and sale of California residents’ personal information. It imposes new privacy compliance obligations on businesses that meet certain thresholds and process personal information of California residents. The CCPA also creates new privacy rights for California residents.

The CCPA’s defines a “sale” of personal information very broadly and includes transaction beyond the exchange of personal information for money.

Sharing personal information with service providers like Productboard isn’t considered a “sale” under the CCPA if certain contractual requirements are met. To help you meet this obligation, we are providing a California Data Processing Addendum to customers who share personal information with us that is subject to the CCPA.

Our California Data Processing Addendum makes clear that Productboard is acting as your “service provider” under the CCPA and establishes our respective obligations for CCPA compliance purposes.

Get the Productboard CCPA addendum


  1. Using the form below, enter your contact information.
  2. Check your email and enter the confirmation/access code.
  3. Review and sign the addendum. (Optionally, download a copy of the addendum.)
  4. Await an executed addendum, signed by Productboard, that will be sent to you by email.

Get the CCPA addendum

More information on CCPA

Please note that the information below should not be construed as legal advice. We recommend consulting with your legal counsel to best determine whether and how to comply with any obligations you may have under the CCPA.

Who has to comply with the CCPA?

The CCPA’s obligations apply to entities that qualify as a “business” under the CCPA. A “business” under the CCPA is an entity that is for-profit, does business in California, collects or directs the purposes and means for the collection of California residents’ personal information, and satisfies certain revenue or consumer thresholds defined by the statute.

What are consumers’ rights under the CCPA?

The CCPA gives California residents the right to:

  • Know what personal information has been collected by a business, how it is used, how it is disclosed and to whom, and to know their rights with regard to that data;
  • Opt out of the “sale” of personal information;
  • For minors under 16 years of age, opt in to the sale of personal information;
  • Access and delete personal information;
  • Equal service and price, even if they exercise their privacy rights; and
  • Sue for damages and other relief after a breach of certain types of unencrypted/unredacted data.

What is a “sale” under the CCPA?

The CCPA’s defines a “sale” of personal information very broadly and includes transaction beyond the exchange of personal information for money. Rather, sales include any “selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer’s personal information by the business to another business or a third party for monetary or other valuable consideration.” This broad definition is then subject to certain exemptions. If the business’s disclosure of personal information qualifies as a “sale” under the CCPA, then the business must provide a means for consumers to opt out of that sale.

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